Do you need $$$ to translate innovation into revenue?

According to a new study of a thousand companies, The Resilience Report, ‘NO’. The R&D investment vs. sales growth graph above shows no correlation whatsoever.
Perhaps this was true in the industrial world based on manufactured goods, but as we shift from services to experiences, innovation is no longer a ‘department’, but a more “robust business model and good cross-functional capabilities” throughout the company (eg Southwest), or city for that matter. Today’s vastly increasing customer
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...it’s healthy for just about everyone else, and communities in Europe, Australia, New Zealand, and Canada have been conducting such audits for 25 years. The public health term for this is a



