Cooltown Studios
The official blog for crowdsourced placemaking

Friday, August 08, 2003

Investing in Experience Towns

SM community center

Using the Experience Town steps, here’s how an investment group looks to invest in their next generation communities:

1. Discover and extract commodities:  Utilize capital in institutional investment network, leverage student/graduate market of universities and seek currently undesirable/economically-disadvantaged sites.
2. Develop and make goods:  Team with the best urban designers to build a new urbanist neighborhood fabric, although more European/international in density/intensity.
3. Devise and deliver services:  Partner with leading main street retail managers that focus on unique local merchants, and provide $2M in local industry-focused economic development.
4. Depict and stage experiences:  Provide multiple “stages” and a $3M community center to serve as the town’s “experience agent”.
5. Determine and guide transformations:  Allow the community center to evolve as an invaluable tool by which its residents reach both their personal and business aspirations.


Posted by Neil Takemoto in • Entertainment & ArtsInvestment | (2) Comments | Link
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